Buy the Dip (BTD)
The strategy — and rallying cry — of buying during price declines, on the bet that the uptrend resumes.
“Buy the dip” is the practice of adding to positions when price falls, on the thesis that declines within an uptrend are opportunities. In crypto’s historically cyclical, upward-over-time major assets, systematically buying dips worked well across past cycles — and the phrase became a community mantra.
The danger is applying it blindly: not every dip recovers, and “buying the dip” all the way down through a bear market (or into a failing altcoin) is how people average into large losses. The disciplined version is planned, sized, and often systematized as DCA — which removes the judgment call of “is this dip the dip?” that trips up discretionary dip-buyers.